Marine News homepage

20/06/2007 - Honda outboards top JD Power Survey

For the third consecutive year Honda has topped the JD Power and Associates customer satisfaction survey and has been awarded "Highest in Customer Satisfaction with Four-Stroke Outboard Engines"

Honda Marine engines scored 939 out of a possible 1,000 points, the highest total since the award's inception. The study also reported an increasing awareness among boat owners that higher-technology engines deliver a superior overall boating experience. Further, the study showed an increase in demand for quiet, efficient, clean-running engines.

"Receiving this award for the third consecutive year illustrates Honda's commitment to building superior products with outstanding performance and unparalleled reliability," said Martin Sanders, General Manager, Honda (UK) Power Equipment.

"It is a clear indication that Honda outboards are receiving universal worldwide acclaim particularly in such a significant market as the US."

Best known for its work in the automotive industry, J.D. Power and Associates has, in recent years, expanded to serve a number of other industries, including marine engines.

Providing exceptional value and performance as well as extremely quiet running and clean emissions, Honda’s outboard motor range covers models from 2.3hp to 225hp. Honda’s confidence in its engines is underpinned by the most extensive marine engine warranty in the business – an impressive five-year warranty (terms and conditions apply). Domestic customers receive Honda’s full five years’ cover for parts and labour while professionals, whose engines undertake exceptionally high usage, receive a market-leading two -year warranty.